Your friends will be able to listen to your playlist, and add their own titles.
Spotify has just updated its application, and proposes a new feature collaborative. Reserved for premium users, it gives the ability to create listening sessions, shared with friends, who will be able to add their own titles to the result of the reading list. A way to solve a growing demand in the evenings, or simply make listening sessions with friends at a distance.
How does a listening session collaborative ?
With this new feature, Spotify explains want to continue ” to evolve the experience over time, based on the comments of the users “. Previously, the streaming platform, music not intended to be able to make playlists collaborative. The listening sessions live could only be managed by a single account.
If you have subscribed to a Spotify account to premium, create a playlist collaborative is very simple. It is enough for your friends to retrieve a link of the new list collaborative on their own account. Then, they will be able to listen in real time the music played, just like to add titles to it. The persons having the control on the reading list will therefore be only those who have received the code generated by the listening session to the collaborative Spotify.
In view of the proposed details of the platform, it does not appear that there is a maximum number of people that can collaborate on the reading list. Same thing for the duration of the session : it will be infinite. After an hour of inactivity, the session will be stopped automatically and the users must restart if they want to resume listening.
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Promote the premium accounts
Compared to platforms streaming video in sVOD like Netflix or Disney+ (read our notice Disney+), Spotify offers a free account for access to his musical repertoire. But of course, these paying users are much more profitable for the company. To this day, they are 130 million on the 286 million users have a premium account. With its new features, Spotify wants to convert more people.
The feature of listening to the collaborative was highly anticipated. But in recent times, other proprietary tools have emerged for paid accounts. One thinks in particular of the possibility to hide the titles of some public playlists offered by Spotify. In one year, the share of premium users has increased by 31 %. In the first quarter of 2020, Spotify has published the results in the green, though the user behavior has changed with the crisis of the COVID-19.
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