Despite a first month quite disappointing, the platform has serious advantages to convince.
4.1 million people were subscribing to HBO’s Max in the United States at the end of June. This figure, released last week by its parent company AT & T, has in itself nothing shameful for the service launched a little over a month. Looking more closely, however, these early records are not very satisfactory. Thus, only 3 million subscriptions have been subscribed to directly, the 1.1 million remaining were already customers and have received a free upgrade.
Snyder cut, Batman and Lovecraft, the catalog will continue to grow
When we compare the results obtained with those of the competition, they have also proved to be rather disappointing. A day after its launch, Disney More proudly announced that more than 10 million subscribers and there were as many as 54 million six months after its debut. John Stankey, CEO of AT & T did not say not to the contrary during the presentation of the first results. His remarks are reported by Cnet :
We still have work to do to educate and motivate our subscriber base exclusively linear (bouquet of satellite television, editor’s NOTE), and we will continue to work with our wholesale partners to boost these rates of activation.
So far, HBO Max retains serious arguments and eventually win in the long term. A figure has been of particular interest. Reelgood, a search engine specialized in streaming, sets regular comparisons between the platforms. For the month of June, HBO’s Max is in the fourth position of the most used services. It pays the luxury of getting ahead of Disney’s More, this tends to show that the first subscribers appreciate its catalog.
The platform will also continue to expand its content by focusing on classic are expected by fans. So it is with the Snyder’s Cut of Justice League which makes salivate more than one or even The Batman, a series that is derived is centered on the dark knight. Finally, Lovecraft County of Jordan Peele, would revisit the work of the writer and should also be worth checking out.
For the time being, no information has been provided regarding the arrival of HBO Max in France. It will probably have to wait until 2021 until we know more.