Sales of smartphones in the world have declined significantly in the world. IDC evokes a decrease of 11.7 % of shipments.
If companies such as Spotify, Netflix or Microsoft have been able to post strong quarterly results despite the crisis of COVID-19, the smartphone market is not spared. And this week, we have data that allow us to better realize the impact that the pandemic has had on the sales of smartphones in the world. Often, the manufacturers do not give precise information on the number of devices sold each quarter. However, the estimates made by the companies IDC, Canalys and Strategy Analytics allow us to let you know, approximately, the impact of the COVID-19 on sales.
The market of smartphones affected by the crisis
If the figures vary according to sources, each of these companies speaks to a significant decline in the number of smartphones shipped during the first quarter. According to the website Engadget, IDC indicates that the decrease of 11.7% compared to shipments in the first quarter of 2019. To Canalys, the decline is 13 %. And for Strategy Analytics, this would be 17 %.
If one takes into account figures from IDC, Samsung is the most affected, with a decline of 18.9 % of its shipments. The Korean giant, however, remains the market leader in smartphones. The decline would have been 17.1% at Huawei and 0.4 % for Apple. In contrast, the number of smartphones shipped would still have been on the rise in Xiaomi and Vivo during the first quarter, because these manufacturers were able to sell a lot of smartphones before that India (one of the main markets for these manufacturers) decides to contain its population.
“This decline is not a surprise, because the 1T20 marked the beginning of the pandemic COVID-19 and the peak of the closures in China, that spread to the rest of the world to the end of the quarter “, one reads in a news release of IDC. “The highest regional decrease in 1T20 has been recorded in China, where shipments fell 20.3% year on the other. Given that China represents nearly a quarter of all shipments worldwide, it has had a huge impact on the market as a whole. Reliance world in respect of China for its supply chain of smartphones has also caused major problems during the quarter. “
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