Mass tourism has experienced a sudden stop to his activity around the world. And to revive the tourism industry represents a challenge huge for the economy, but also the protection of the planet. Mass tourism cannot be scanned from a reverse side of the hand but he will have to adapt.
Representing 10 % of the global GDP but also the tenth of the jobs around the world, tourism is found to be stationary for long weeks and even several months in some regions of the world. If this is a sudden stop of the travel has made it possible to highlight the harmful consequences of mass tourism become uncontrollable, it has also been shown, that nothing was inevitable and out of control. Boost the tourism and the world economy, without taking risks, this is the new challenge that arises.
The crisis of the coronavirus, revealing a mass tourism become uncontrollable
For several weeks, the most visited sites in the world have been deprived of their tourists (and revenues related to mass tourism). Has Venice, the inhabitants were aware of the disastrous consequences of the influx of these monsters of the seas that are the cruise ships were not a fatality. Was Dubrovnik in Croatia, local authorities have understood, that it was essential to diversify the local economy, and don’t let the tourism revenue “decide” the future of the region.
The evocation of the surtourisme does not date from yesterday, but after this crisis, the Covid-19, the massification of tourism is again questioned. Of course, regions and sometimes entire countries depend almost exclusively of visitors from the 5 continents. The importance (dependence ?) of local economies that mass tourism should not, however, prevent a reflection to limit the devastating effects of these trips.
What is the future for world tourism ?
It will take years, according to several experts, before you return to a level of activity before the crisis. But many companies will be gone by then and the mass tourism, as we know, has had to reinvent itself. Only the vaccine against the coronavirus may be able to expedite this return to normal.
The businesses but also the governments are already preparing for the new rules of the tourism of tomorrow. The binding reservation has demonstrated its effectiveness and its benefits during the crisis, and we can imagine that it will be generalized for the most frequented sites. Other solutions are in the course of studies and/or tests with only one certainty : we cannot let tourism grow as frantically in recent decades. Another question also remains unanswered : what behaviors are going to adopt the tourist of tomorrow ?