MONEY To break even, the film would have to be exceptionally successful
Director James Cameron — Ik Aldama/picture-alliance/Cover Images
À less than a month away from the release of Avatar: The Way of Water, James Cameron reiterates fears about profitability of his movie. À hear from the filmmaker, who is careful not to reveal the exact production budget, his feature film should “be the third or fourth highest-grossing film in the world” ;story” if only to recover its costs.
“This is our break-even point” ;”, he revealed; to GQ.
And James Cameron knows what he’s talking about as he’s behind two of the three highest-grossing films of all time. It’s the first Avatar of the name, which is on the top step of the podium with 2.9 billion dollars worldwide, and Titanic which is in third position with its 2.1 billion profits. The second place is held by Avengers: Endgame.
Star Wars: The Force Awakens and Avengers ;: Infinity War come to complete the very closed club of the five films that exceeded the 2 billion dollars in profits.
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We can therefore conclude that Avatar: The Way of Water must reach 2 billion dollars in revenue – and even much more if you take inflation into account – to that James Cameron pays for himself. Profitability; on which the rest of the franchise obviously depends while he stays at home. to shoot the fourth and fifth opus.
However, we will be careful not to announce prematurely the drowning of the director of Abyss. Because even if the pandemic and the takeover of streaming have distanced movie theater audiences, blockbusters such as Spider-Man: No Way Home and Top Gun: Maverick have had no trouble catching up. make the most of the game by reaping comfortable profits.
Rest à; hope that The Way of Water will generate the same enthusiasm.