“Best Agency for Political Advertising”, “Best spot under 60″ in the electoral campaign” and “Best contrasting electoral spot” were the awards obtained by Wolf, the agency in charge of the Rejection strip, at the 2022 Reed Latino Awards. the so-called “Oscars” of political communication took place this weekend in Panama.
The Rejection electoral strip won three awards at the 2022 Reed Latino Awards, also known as the “Oscars” of political communication.
Wolf, the company in charge of the campaign, won the award for “Best Political Advertising Agency”. Its founding partners, Diego Perry and Gonzalo Baeza, traveled to Panama this weekend to receive the distinction.
“We are proud, because we feel that we are leaving Chilean creativity at the highest level in Latin America, in a specialty that is highly developed and competitive in other Latin American countries,”, Perry said.
In the same vein, Barza indicated that “these are instances in which we can show the great potential that Chile has to contribute to this electoral industry, and at the same time break borders. There is a real opportunity to export this talent and participate in campaigns at an international level”.
The other statuettes they received were for “Best spot less than 60″ in electoral campaign” and “Best contrast electoral spot”.
The first was for the audiovisual piece “Que love wins”, while the second was taken away for the work “Rabies”.
It should be noted that electoral and government campaigns could participate in the contest, among others, which were released or published between July 2021 and August 2022.