Shang-Chi is already a reality in thousands of cinemas around the world. The film starring Simu liu has been in the eye of marketing by Marvel and all efforts have finally paid off. According to what was reported by Variety magazine, The legend of the Ten Rings has debuted with an estimated $ 71.4 million.
That performance corresponds to the box office (US and Canada) from Friday to Sunday. With this, the film becomes the second best premiere so far in the pandemic, just below Black Widow (US $ 80.3M) and above Fast and Furious 9 (US $ 70M). This occurs in the same period of time. However, according to Deadline, Disney’s forecasts indicate that, by Labor Day Monday, the Marvel feature film will fetch about $ 83.5 million.
Shang-Chi official poster. Photo: Marvel Studios
As for the worldwide box office, Forbes anticipates that The Legend of the Ten Rings would earn about $ 139.7 million through Monday, September 6.. However, according to Movie Web, the film has not yet seen the light of day in China, a key location for Marvel Studios in the international market.
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“Breaking Labor Day box office records with a new origin story for many fans, Shang-Chi offers an emphatic statement: People really want to go back to the movies. It is clear that a great film production plus an exclusive theatrical release is a winning formula at the box office, and this groundbreaking film has successfully launched an exciting new cinematic journey for Marvel and a strong fall list for the industry. ” Rich Gelfond, CEO of Imax, said in a statement.
Gelfond’s comments come after Imax displays in the US and Canada raised $ 8 million in input on Shang-Chi weekend, or nearly 10% of the three-day total. A historic figure for the projection room chain.
What is Shang-Chi and the legend of the Ten Rings about?
Shang-Chi and the Legend of the Ten Rings introduces a new hero, who is haunted by the dark past of his relatives. When Shang-Chi’s father demands that his son take his place as the leader of the family’s illegal businesses, the protagonist will have to fight his destiny and forge a new identity.