In 14 years of activity it has reached 56 facilities throughout the country, with over 4,000 organized laboratories and more than 18,000 women participating, thanks to the support of 28 cosmetic companies and the commitment of about 500 volunteers. They are the numbers of Strength and Smile Onlus, a charitable association, sponsored by Cosmetica Italia, which since 2007 has been helping women facing cancer to regain a sense of well-being and self-esteem, through the organization of free beauty laboratories in hospitals and associations throughout Italy and, from 2020, also online.
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