GOODBYE The site launched in 2000 was sold by the TF1 group to Reworld, whose business model is to make the sites acquired in discounts
The editorial staff of the video game site Gamekult announced his departure as of December 7, 2022. — Gamekult (Screenshot)
“A page turns:” Thursday their departure from the specialized media; in video games, redeemed by Reworld, denouncing a “hostile” for the independence of the press. “It’s with a heavy heart that we announce to you that’ As of December 7, the editorial staff will gradually leave Gamekult” in a tweet.
The editorial staff, made up of a handful of journalists, posted a photo of her on Twitter and organized a a live on Twitch to discuss this decision. A few tears flowed. “It’s important to have people saying ‘shit,”” the team concluded.
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“After considering all options, it”s the only way out for us,” and deploring the “economic and media context increasingly hostile to the independence of the video game press”.
“We say it again: this is not a subscription failure (12,000 subscribers), the situation and our decision depends on other factors,” hammered the editorial staff. She announced by early December some “big meetings planned” in the news of the sector and a paper on ethics. “On the other hand, we will not be able to guarantee the GK (Gamekult) Awards,” she tweeted again.
Reworld criticized
Since the announcement in June by TF1 of the sale of its digital division, of which Gamekult was a part, to Reworld Media (Auto Plus, Grazia, Science & Life), the fate of Gamekult was at the center of questions. Launched in 2000, the specialized site is much appreciated. of his community of readers and subscribers, who identify him as one of the few to investigate the video game industry.
Reworld’s methods to make profitable as quickly as possible sites acquired at a discount have been criticized in the media, with in particular the proliferation of advertisements in the content and the poor management of the staff pushed. to resignation or burn-out.
Party to; the conquest of video games at the end of 2021 by acquiring Melty (La Crème du Gaming, SuperSoluce, and GameLove), Reworld has accelerated in early 2021 by buying Eclypsia, a historic esports brand (competitive video game), and JeuVideo-Live.com, a more generalist. Within five years, the group intends to take second place on the French podium on the theme, occupied; today by Webedia, with the JeuxVideos.com portal, or Breakflip, owned by the communication agency WSC.