Elvis Presley, one of the most important icons of 20th century music, will once again become topical. This time, through his new streaming channel.
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The creation of this platform will be possible thanks to the agreement reached by the Cinedigm company and the heirs of the star who are grouped in the company Elvis Presley Enterprises.
What will this streaming channel be called?
The Elvis Presley Channel is the name that will be given to the channel that will be launched in early 2022, and could be available in United States and Canada for linear platforms and on networked televisions, as well as other digital devices.
What will this new streaming channel broadcast?
The new service will exclusively broadcast Movie programming, TV shows and videos of the ‘King of Rock and Roll’, as well as musical documentaries and films by other artists about Presley.
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Among the programming of specials and documentaries you will find Singer presents… Elvis, Aloha from Hawaii via satellite, Elvis by the Presleys,between many more. The Elvis Presley Channel will also feature rare home footage from the Graceland archives.
What does it mean that there is a channel dedicated to Elvis Presley?
Erick Opeka, President of Cinedigm Digital Networks, noted in this regard: “There are few more iconic Elvis Presley; transcends time, genre and medium. The opportunity to build a dedicated channel opens up broadcast possibilities to a whole new demographic in the fastest growing segment of the advertising business. The channel will allow a whole new audience to experience Elvis, while also giving fans a deeper look at their idol. “